We audit.
We build.
You get the keys.
Off-the-shelf doesn't fit your business. We sit with you, map your bottlenecks, and build the custom AI automations that power your Control Tower. Included on Growth and above.
23
Time leaks found
32h
Hours / week lost
Custom
Annual cost
12×
ROI of fixing
Top time-leaks · build first
Calls to voicemail · 8 lost leads/wk
Invoices sent late · 22-day avg
CRM 6 months stale · no follow-ups
Bank reconciliation by hand
No after-hours coverage
4 buckets
Mapped in one call
32h
Saved per week (avg)
Custom
Included from /mo
0
Setup fee
Everything you'd hire a team to do.
An audit, a custom build, the integrations, and a Control Tower. all under one engagement.
Discovery call
A working session with our team. We map your workflows across Front Desk, Back Office, Books and Growth. and tell you which jobs to automate first.
Custom AI workflows
Not generic templates. Built around how you actually work. your data, your tone, your rules.
Voice + WhatsApp setup
Cloned voice, Twilio numbers, WhatsApp Business API. tested with real scenarios before go-live.
Stack integrations
Stripe, Xero, HubSpot, your custom CRM. we handle API keys, webhooks, auth flows.
The Control Tower
A bespoke dashboard built for your business. Your KPIs, your alerts, every AI action visible in one place.
30-day optimisation
After launch we stay on for a month. tightening prompts, fixing edge cases, watching the data. No extra fee.
Where your business leaks time.
In one call we map every workflow across four buckets. and tell you which jobs to automate first for the highest ROI.
Front Desk
- Calls going to voicemail
- WhatsApp messages unanswered for hours
- No-shows and missed bookings
- Phone interrupts staff doing real work
Back Office
- Invoices forgotten or sent late
- Rotas rebuilt every week in a spreadsheet
- Clock-in tracked on paper, lost by Friday
- Receipts in 3 envelopes and a glove box
- Orders falling through different inboxes
Books
- Bank feeds reconciled by hand
- VAT a panic at the end of every quarter
- Year-end always behind
- Spreadsheets that never quite agree
Growth
- Inbound leads not followed up fast enough
- Marketing posted ad-hoc, not on schedule
- CRM half-empty or 6 months stale
- No reporting until someone asks for it
Three phases. One outcome.
We listen, build, and hand you the keys. You walk away with a working AI system and a Control Tower to run it.
Day 0 · the working call
We listen.
A working call with our team. we map what you sell, who reaches out, the tools you live in, and the work eating your week.
- Discovery call
- Workflow map
- Build plan
Day 1 · build sprint
We build.
Your custom AI jobs, integrations and voice setup. built, tested, wired into a Control Tower designed around your KPIs.
- Custom AI workflows
- Voice + WhatsApp
- Stack integrations
- Bespoke Control Tower
Day 2 · live + your business running
You get the keys.
Live training for your team. Playbooks documented. 30 days of free optimisation. Then we step back. or stay on retainer.
- Team training
- Playbooks + docs
- 30-day optimisation
Tuesday morning. Your phone rings.
Freemi picks up. You do nothing.
First inbound auto-answered. Booking on your calendar before you finished your coffee. Your business, running without you.
Live, in the wild.
Three recent builds. Each one bespoke. Each one live within 48 hours of the discovery call.
Maeve Photography
Custom build: WhatsApp + Email + Voice + lead-qualification + bespoke Control Tower for wedding enquiries.
Murphy Plumbing
Custom build: voice picking up while on-job, quote-drafted-from-the-van, CIS calculations + invoice flip.
Niko's Trattoria
Custom build: reservation-by-DM, supplier PO drafts, rota auto-build, daily takings reconciled before opening.
Your business in one screen.
A bespoke dashboard built for your business. Not a generic SaaS view. your KPIs, your alerts, your AI jobs in one place.
Your KPIs · not ours
Bookings, revenue, cost-per-lead, hours saved. whatever matters to your business. Built into the dashboard during the audit.
Live activity · audit-logged
Every AI action shows up in real time. Tagged by bucket. Reviewable. You can override anything, replay anything.
Approval queue
AI drafts. You approve. The Control Tower surfaces only what needs your eyes. refunds, big quotes, unusual replies.
Alerts that matter
Spend overruns, unusual call volume, payment failures, unhappy customers. flagged before they become problems.
Freemi Build vs everyone else.
Consultants give you a slide deck and walk away. Zapier shops glue zaps until they break. We build, ship, and run it.
Build is included on Growth and above.
No setup fee. The price you see is the price you pay. Cancel anytime.
For the small business · full operation
- Discovery call · all 4 buckets mapped
- 6-10 custom AI jobs built for you
- Voice + WhatsApp + Web + Email + Social DMs
- 10+ integrations wired up
- Full Control Tower · bespoke dashboard
- Dedicated build team
- 30-day optimisation included
For multi-location · agencies · custom workflows
- Everything in Growth, plus:
- Unlimited custom AI jobs
- Multi-site / multi-brand support
- Bespoke integrations to your stack
- White-glove onboarding & training
- Dedicated success manager
- SLA + priority support
Every Build starts with a free discovery call. On Starter? You can self-serve. or upgrade to Growth to get a custom Build. Book a call →
Questions buyers actually ask.
How is this different from a Zapier consultant?+
Zapier consultants glue templated automations together. We build a custom AI employee with judgment. voice, WhatsApp, email. wired into a Control Tower designed around your KPIs. Built around how you work, not the other way around.
Do you work with our existing tools?+
Yes. We connect to whatever you've got. Xero, HubSpot, your custom CRM, Slack, your booking system. If there's an API, we can wire it up.
What if we already have some automations?+
Even better. The discovery call identifies what's already working and where the gaps are. We build around what you have, not on top of it.
What about my data?+
Your business data is yours. encrypted, never trained on, exported on request. The custom workflows and Control Tower run on Freemi infrastructure; if you cancel, the AI stops, but your data and a runbook of what was built come with you.
How long does a Build take?+
Scoped during the discovery call. depends entirely on the workflows in scope. Some go live in days, others take a few weeks for multi-site or heavy integration setups.
Is there a setup fee?+
No. Build is included on Growth and above. The price you see is the price you pay. month to month, cancel anytime.
Do I need to be on a paid plan?+
Yes. Freemi Build is available on Growth and Enterprise. The Starter plan is self-serve and doesn't include a custom Build.
Tell us where it leaks.
We'll find the time back.
30 minutes. Free discovery call. We tell you what to automate first, what it'll save, and whether it makes sense.